When an issue pops up on an older BMW, there is no reason to be in the dark as to the cause. There are many resources to help you diagnose the problem on your car, and as the expression goes knowledge is power. Even if you don’t intend to try and fix the problem yourself, […]
WINE & DINE COLUMN My latest Wine and Dine column in live over at WashingtonExec. Gabriele and I recently got back from a very enjoyable getaway featuring perfect weather and beautiful vineyards. My WashingtonExec piece tries to provide general tips for visiting Sonoma. I’ll be reviewing some of the specific wines we enjoyed in subsequent […]
Todd Defren’s PR-Squared blog is a good read for industry developments. I last mentioned the blog here two years ago — wow where does the time go? Content marketing has gone mainstream since that post, and last week Todd published seven basic rules for how to do it well. It’s a logical list and I […]
Recently I’ve written about the move of publishing companies into content marketing consulting. It makes a lot of sense — who better to teach a company to think like a publisher, than a publisher? Who better (presumably) to generate quality content than former journalists? This week I got an email announcing that another publishing company […]
My Wine and Dine column on WashingtonExec has been taking up the majority of my wine posts lately. So it’s time for a post on some good wines I’ve enjoyed this spring. As readers of the blog know, I look for a balance of value and experience in a wine. With more earth under cultivation […]
I’m a long-time reader of the PR Meets Marketing blog, by Cece Salomon-Lee. As the title suggests, she has talked for years about how PR and Marketing intersect. Her latest post lists some essential skills she has picked up as her career progressed. It a good list and to some extent it mirrors the transition […]
The news media industry has struggled for years to respond to the Internet and to the rise of social media. When I’ve discussed this issue I’ve focused primarily on the cuts in staff made by the technology trades that has resulted in a deteriorating level of coverage quality. While this fact makes a content marketing […]
WINE & DINE COLUMN My latest Wine and Dine column was published yesterday on WashingtonExec. I review Palena, which remains one of the best places in greater DC for a meal. We also had a very good new Pinot Noir, the 2009 Cameron Reserve Dundee Hills.
My 1999 M3 turns 13 this April, one of the last E36 M3 coupes produced. I usually publish a post in April to acknowledge the birthday, starting with this one in 2008. It’s description of how I feel about the car is still accurate today. This year, I decided the car needed new wheels. Last […]
In the course of our work for clients Strategic has gotten to know the marketing automation company Eloqua fairly well. Some of our clients use Eloqua to automate their marketing processes, and all Strategic engagements are focused on lead generation, prospect cultivation and/or deal capture. So obviously it’s important to understand how the client is […]
This weekend I changed the oil and filter in my 2002 M5. It’s a very basic procedure that requires little to no mechanical skill, but delivers a satisfying DIY feeling. All I had to do was follow this how-to complete with pictures from M5Board. The oil change itself was simple, but this being an E39 […]
This past weekend Gabriele and I tried Grand Cru, a wine bar and bistro in the Ballston section of Arlington. I hadn’t heard much about it and don’t think of Ballston as having a lot of good places. It really delivered and we had a very nice meal. It’s a bit tucked away amidst some […]