There is a brand new book out called Government Marketing Best Practices 2.0, available on Amazon. I’m proud to say that I contributed a chapter in the book, along with a number of other government marketing experts. Credit for the book goes to long-time government marketing expert and consultant Mark Amtower. Mark has written the […]
Describing concepts in three parts is a popular and effective communication tool. A term like social media can mean different things in different environments, so breaking it down into three steps is a good idea. Last week Government Computer News ran an interesting story quoting Mark Drapeau, a well known authority on Government 2.0 now […]
I’ve written previously in this blog about the success of TANDBERG’s Break Down the Walls social media portal. Tuesday night that success was officially recognized as Break Down the Walls took the prize for best corporate blog at the inaugural Northern Virginia Technology Council (NVTC) social media awards. TANDBERG wasn’t the only winning Strategic Communications […]
More and more people in and around government are using the social media platform Twitter. Twitter allows users to create a community of interest and shared information via “tweets” of 140 characters or less. Government users have created a vibrant and active community using Twitter daily to talk to one another and share government best […]
(Slightly Orwellian image courtesy of Newsweek) I’ve read Newsweek magazine since childhood. In today’s environment of ever more immediate and narrowly focused media channels, a weekly magazine cannot go very deeply into issues. But the magazine is still a useful read on the zeitgeist of the moment. So I took note when Daniel Lyons and […]
This morning I attended a packed Public Communication event put on by the Federal Consulting Group and GovDelivery. Over 120 government PA Officers and IT and Web Managers came to hear how agencies are using new digital channels and automated email alerts to better share their content with the public. We heard from a panel […]
Earlier this week I brokered a conversation between two people I knew would hit it off. Pam Broviak is an online publisher, Director of Public Works for LaSalle, Illinois and a leading thinker about Government 2.0 at the local level. She put together a few months ago a group called MuniGov 2.0, which already boasts […]
The Social Media Club of DC had a meeting dedicated to Government 2.0 Wednesday night. Unfortunately I was unable to attend, but my Strategic Communications Group colleague Bill Murray was there. Bill wrote up his thoughts, and I’m happy to post them here. Bill is very experienced in the b2g field, having formerly worked as […]
Stephen Barr of the Washington Post has a very interesting Federal Diary story today. The Office of Management and Budget (OMB) has embraced the Wikipedia model and used their own Wiki to quickly catalogue 13,496 budgetary earmarks. The process took 10 weeks, as opposed to the usual 6 months. It currently has 5,500 members and […]