In this installment of the Work, Wine and Wheels interview series I talk to 20+ year PR professional Marc Abshire. Marc has had a protean career — he’s served as a Public Affairs Officer in the Air Force, written speeches delivered by the President of the United States and he’s directed PR efforts at leading […]
In my role at Strategic Communications Group I counsel many clients on social media strategy. Often that includes publishing a blog, and I’m constantly reminding clients to invite third party experts to participate on their blogs. It’s great for added expertise, added credibility and it supplies high quality content for building an audience. Well, I […]