Oct 092013
 
Three Worthy New Reds

Recently I’ve enjoyed three new red wines. One was a Bordeaux that continues the theme of 2009 as a great value year for Bordeaux. One was a California Cabernet Sauvignon that was pleasantly atypical, and the other was an excellent California Pinot Noir. I wrote last year about 2009 petit chateaux Bordeaux wines and how […]

Oct 022013
 
Everyone Needs to Get Social, Not Just Marketing

I saw an interesting story in Fortune this week with the catchy title “The Social Media Manager is Dead – Long Live Social Media.” Citing a number of other sources, the article argues that social media is spreading into all areas of the corporation, making the consolidation of social media responsibility in one person redundant […]

Sep 282013
 
Replacing the Cabin Microfilter on My BMW E36 M3

Last year I performed the 60,000 mile tune-up on my E36 M3 myself. I replaced the air filter, the fuel filter, the sparks plugs and I cleaned the mass air filter. There was one replacement I didn’t do at the time, partly because I knew it would be a real pain in the butt. That […]

Sep 242013
 
Kimpton Debunks the Hotel Restaurant Stereotype

WashingtonExec published my latest Wine and Dine column today. I talk about the common bias against hotel restaurants, and how that shouldn’t dictate your dining decisions. Case in point are two excellent meals we had recently at Jackson 2o and Morrison House Grille, two properties in Old Town Alexandria managed by the Kimpton hotel chain.  […]

Sep 222013
 
Wine and New gTLDs -- Do They Go Well Together?

This week I saw an article in Decanter via Nick Stephens’ Bordeaux Undiscovered site.  The story combined two things I write about here – wine and new generic top level domains, or gTLDs. I last reported on gTLDs back in March — their rollout has been repeatedly delayed. Partly this is due to the kind […]

Sep 182013
 
OutBrain Promises Content Success for Publishers and Brands

  On this site I talk regularly about content marketing, and the need for online media properties to find new revenue streams. Yesterday I was given a product demo from a company called OutBrain that promises benefits on both fronts. OutBrain could be viewed as an AdSense network for content, as opposed to advertising. It’s […]

Sep 142013
 
Online Ad Targeting -- A Conversation with Sean Callahan of Bizo

This week I had the chance to interview Sean Callahan, Marketing Director at the online marketing firm Bizo. Sean is another former journalist who has moved to the brand side, having worked at BtoB magazine and other Crain Communications properties before joining Bizo last year. Bizo is a leading provider of technology and data for […]

Sep 112013
 
Reports from Content Marketing World 2013

Content Marketing World 2013 concludes tonight in Cleveland, Ohio. The event is put on by the Content Marketing Institute and a reported 1,700 marketers attended, and got to hear William Shatner give the closing keynote tonight. If that doesn’t show content marketing is red hot, I don’t know what does! Eloqua’s All About Revenue blog […]

Sep 082013
 
Rear Spring Pad Replacement on My BMW E36 M3

This weekend I tackled a small but irritating issue with my E36 M3. For a while there had been a soft clunk whenever I went over a bump while turning right. Holiday time last year I replaced the sway bar end links, but this didn’t fully stop the noise. I eventually zeroed in on the […]

Sep 042013
 
How Not to Promote Your Company on LinkedIn

I spend a lot of time counseling clients on how to promote themselves appropriately through social media channels. There is a way to do it that educates, engages and (sometimes) even entertains. And then there is the way not to do it — by engaging in clumsy one-way promotion. I came across an example of […]

Aug 292013
 
Brand Journalism and Content Marketing

Earlier this week I caught up with an old friend Roger Hughlett. Roger and I have known each other for many years — here’s a story from 2009 about some changes he was driving as assistant managing editor at the Washington Business Journal. A lot has changed since then. Earlier this year Roger made the […]

Aug 262013
 
Italian Red Winners

I last wrote about Italian wine for my April WashingtonExec column.  Since then I’ve enjoyed some new Italian red winners that I talk about below. I wrote in April about how Italian wine can be hard to decipher. I hope the deconstructed label above is helpful next time you’re deciding on bringing an Italian wine […]