It’s hard to believe another year has gone by. It doesn’t seem that long ago I was writing about the tenth anniversary of this site at the end of last year.
2018 was a busy year, and running my content marketing firm again took time away from publishing stories on my personal site. Despite the reduced cadence of stories, running this site keeps me current on web publishing issues and helps me deliver insights for my clients.
One of those insights is the continued SEO performance of quality content. I’ve written previously about how my 2011 story on BMW quality issues spent a long time as the #1 organic search reply for that term on Google. That search term now has been joined by additional ones that consistently appear on the first page of organic Google search results.
Below is a screen grab from Google Search Console (formerly Webmaster Tools), which I deployed this year for better visibility into my SEO success.
Top Search Queries
We drank some good wine this year, though I wasn’t able to write an article on each discovery. I did update one of my most popular blog posts on the demographics of U.S. wine consumption. Two big takeaways are the industry will need to change as Baby Boomers age out of the market, and e-commerce continues to be underutilized by most sellers.
It’s not often that I can talk publicly about how StoryTech Consulting helps clients succeed in the market. In some articles I shared information from B2G marketing events I attended, including one this past summer on the most successful marketing practices of government contractors. StoryTech was again a sponsor of the GAIN conference in November, the premier event for government marketers which has doubled attendees since it started back in 2016.
Thank you for being a Work, Wine and Wheels reader. I hope 2018 treated you well, and wish you much success in 2019.