The Making of a Terroirist

My latest Wine and Dine column published yesterday in WashingtonExec. It’s a Q&A with David White, founder of the popular Terroirist wine blog and chief operating officer of DC-based Keybridge Communications.

I really enjoyed this interview, because it was a “two-fer” for me. In less than four years David has built the “Best Overall Wine Blog” according to the 2013 Wine Blog Awards. He also runs a successful communications firm that believes in many of the same content marketing principles that I follow on behalf of clients.

So check out the interview — whether you want to know more about wine or about how to become an influential thought leader. Or both!