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  • BMW E39 M5 Battery Replacement

    BMW E39 M5 Battery Replacement

    Recently my wife and I returned from a week away and the battery in my E39 M5 was totally dead. This was disappointing because the battery was less than two years old and I had charged it prior to us leaving. The dead battery was an Interstate MTP-95R. I’ve had good experiences in the past […]

  • A French Thanksgiving

    A French Thanksgiving

    Like (hopefully) most people, our Thanksgiving was smaller and quieter this year. We couldn’t celebrate with the number of family and friends that we typically have in past years due to the pandemic. So to try something different we went with only French wines with the meal. Not that drinking French wine is a radical […]

  • Old School Oil Change

    Old School Oil Change

    Last week I did an old school oil change in my driveway. I use that term because I’ve become very used to handling DIY work at the events organized by the local National Capitol chapter of the BMW Car Club of America. But of course COVID-19 changed all that and there hasn’t been an event […]

  • Measuring Content Effectiveness

    Measuring Content Effectiveness

    It’s commonly said in marketing that “content is king.” But how do you demonstrate content effectiveness to other stakeholders in your organization? Marketers need to show that the content they are creating and promoting is helping to achieve business objectives. It’s important to understand that key performance indicators (KPIs) vary by campaign stage. For example, […]

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Content Areas

Tech

Tech
Stories on the tech industry, content marketing and online sales enablement
  • Measuring Content Effectiveness
  • Refining the Federal IT Buyer Persona
  • Validating Cybersecurity Effectiveness
  • Government Marketers Band Together During the Pandemic
  • Google the Walled Garden
  • Talking Customer Journey at the 2109 GAIN Conference
  • Addressing Content Marketing Pain Points
  • IT Marketing Trends According to IDG
  • 2018 Retrospective
  • The Best Marketing Practices of B2G Contractors
  • Understanding the WIIFM Factor in B2G Marketing
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Wheels

Wheels
BMW DIY advice, and the occasional critique of the company
  • BMW E39 M5 Battery Replacement
  • Old School Oil Change
  • Cars and Bids Takes On Bring a Trailer
  • Pandemic Wrecks 2020 BMW Sales
  • Minor M Car Projects
  • E39 M5 Spark Plugs and Tune Up
  • 2019 BMW Sales
  • E46 M3 Stock Airbox Issues
  • Gabriele Gets a BMW X5
  • Vanos Lockdown on my E46 M3
  • E39 M5 Transmission Fluid and Fuel Filter Changes
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Wine

Wine
Wine and restaurant reviews
  • A French Thanksgiving
  • COVID-19 and a Costco Cabernet Review
  • Fine Dining in Pittsburgh PA
  • Red Wine Winners
  • Antiquum Farm Wine Tasting
  • U.S. Wine Market Update
  • Excellent Pinot Noir – Evesham Wood Mahonia Vineyard
  • Bordeaux Winners Update
  • Talking Oregon Pinot Noir with Ken Wright
  • Durham Wine Finds
  • Fine Savannah Dining
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