There is a battle going on now among technology companies. They all want to be the online entry point for consumers, the operating system for everything we do digitally. I’ve written previously on this topic, calling it an updated version of the old portal strategy from early Web days. I think that comparison is accurate […]
As many of you know the big tech news this week in DC was the Microsoft Worldwide Partner Conference. Microsoft is a Strategic client, so obviously we were there amidst the thousands at the Washington Convention Center. Strategic also launched a new blog, Microsoft Partner News, in conjunction with the conference.We did this to support […]
At my firm Strategic Communications Group more and more of our client work is in the social media arena. Usually a piece of the strategy involves helping the client launch a company blog. This can be a very valuable tool for thought leadership, spurring conversation and awareness and eventually for producing leads that support revenue […]
Tuesday a big story broke that could have impacted millions of web users. A researcher discovered a major security flaw involving the Domain Name System (DNS), and instead of selling the information or using it to market himself he went to major internet vendors and discussed the vulnerability with them. Today Microsoft, Cisco, Sun and […]
It’s been a few days since Microsoft reportedly walked away for good from discussions with Yahoo, and the vitriol being hurled at Yahoo CEO Jerry Yang is really something to behold. There certainly are facts to back it up, but the uniformity of the conventional wisdom and the level of anger puzzles me. Some of […]
Fierce competition is back on the web browser front. After Microsoft crushed the Netscape challenge in the mid to late 90’s, Microsoft Explorer cruised for years as the overwhelming leader in the web browser market. It still is, with approximately 75% market share. But out of the Netscape defeat rose the Mozilla Foundation, a non-profit […]